No it’s definitely not nonsense, we are indeed finalists in both the Advertising Campaign Award and The New Market/New Product Award categories. We’re delighted to receive such a positive endorsement and glad to see that our No Nonsense approach to both our products and advertising is being noticed by not only our customers but our peers too.
The All Ireland Marketing Awards programme is organised by The Marketing Institute of Ireland, and recognises the success of Irish companies and Irish marketing professionals and acknowledges their contribution to the ongoing process of strengthening the Irish economy (www.aimawards.ie).
The Advertising Campaign Award aims to recognise a company which has used an advertising campaign well to build the brand and convey key messages clearly about a product or business. Well you can’t get any clearer than our message in our ads and they’ve certainly helped to get our brand known!
The New Market/Product Award recognises those who have successfully launched a new product or service, and/or entered a new market. No Nonsense is unique to the Irish Market in that you only pay for what you want. So in both cases we definitely feel that we’re a deserving finalist!
The award ceremony will be held in May and although we’re up against some stiff competition we’re hoping that the little stars of our campaign Mags and Derek can pull it off for us (we were hoping for a personal appearance from them both on the night but since they’ve become famous their demands are of diva proportions). Wish us luck!
If you’d like to check out any of our TV ads you can click on the link below:
